Close-up photo of silver rings with diamonds on a white background.

Selected Work

JEWELLERY CONTENT WITH A CLEAR PURPOSE.

Explore how Carat Content has helped jewellery retailers, wholesalers, designers and international brands respond to different marketing requirements through strategy, photography, video and social media support.

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Portfolio

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Carat Content

• Portfolio • Carat Content

Close-up of a model wearing GS Diamonds gold rings, featuring a solitaire ring and a matching gemstone band.

Jewellery Retail | Monthly Content and Social Partnership

A content system for a retailer with more than 100,000 SKUs.

GS Diamonds needed more consistent output, clearer purpose behind its video and greater production capacity than one internal hire could provide. We developed the strategy, then brought photography, video and social management into one monthly workflow.

GS DIAMONDS

20 to 30 Photos / Month

8 to 12 Reels / Month

124,050 Engagements

10.2 Million Impressions

Close-up of a woman with dark hair, wearing pearl jewelry and a white top, holding a string of pearls near her face.

Devino Pearls

Jewellery Wholesale Brand Photography and Video.

A modern product and model library created for catalogue, website, trade, retailer marketing and social media.

FRED

Jewelry display featuring colorful braided bracelets and metal clasps arranged in a circular pattern. The center showcases various earrings and a bracelet, with the word "FRED" printed on the display.

International luxury Localised Retail Videography.

Video content produced for the way an international jewellery house appears in the Australian market.

Jeweller seated at a workbench surrounded by jewellery-making tools in the Jason Ree workshop.

Jason Ree Design

Independent Jewellery Design Campaign and Product Video.

Content focused on the product, design perspective and information customers need to understand the piece.

Two rings with diamonds, one with a row of small diamonds and the other with larger, teardrop-shaped diamonds, on a reflective surface.

LET’S TALK ABOUT WHAT’S NEXT FOR YOUR JEWELLERY BRAND.

Got something coming up or need more support? Let’s talk.

We can jump on a call or visit your store.